Without question the most effective way of making audio and visual content accessible to the widest audience – including those with disabilities – is through the provision of text-based alternatives. Why? Because information rendered in electronic text can be easily enlarged for people with low vision, spoken aloud so that it’s easier for people with reading disabilities to understand, or rendered in whatever tactile form best meets the needs of a user. So what are some of the text-based options available to us for different types of audio and visual content? What could we be doing? What should we be doing? And how can a web content strategy help?
Read more
For those of us unable to reach Paris last month for the Content Strategy Forum and rub shoulders with a room full of people who think about web content more than is considered healthy, STC France have kindly published videos of all the presentations in the plenary hall, including the keynotes by Kristina Halvorson and Rahel Bailie. So make yourself comfortable, grab a notebook and pen, and pour yourself a glass or two of wine (preferably French). It’s just like being there.
Read more
It’s just shy of eight months since I charted the number of delicious bookmarks tagged with ‘content strategy’ and found that there’d been a significant increase in bookmarking between the back end of 2008 and the first half of of 2009.
The data available to me at the time only went up as far as June, but we now have an additional seven month’s worth that takes us up to February of this year. Well, if that’s not an excuse to plot some more points on the graph then I don’t know what is.
Read more